Nines NRL easily accounted for Sevens AFL coverage on a Thursday night, just weeks out from the Finals, and is the 5th week in a row that the NRL has taken out Thursday night honours.
Nine featured the Eels and Storm, showing the Storm on the main channel in Melbourne to reach a 6 week high of 685,000 including 411,000 in the 5 city (metro) catchment. The game reached 100,000 viewers on BVOD and a total audience of 1.671 million.
#NRL Eels/Storm
- Nine 685k (BVOD 100k) Reach 1.671m
- Metro 411k Reg 274k
- Nine Syd 205k Mel 51k Bris 137k
- GEM Ade 8k Per 10k
Thursday Night #NRL has an aggregated viewership of 10.328m at an average of 645,000 per match on Nine. This is up 8.4% YoY. BVOD audiences average 98,000 (+40% YoY), while the average Reach is 1.439m (+1.7% YoY)
Seven had coverage of the Bulldogs and Giants, which reached a less than desirable 458,000 viewers, including an audience of 320,000 in the 5 cities. The game reached 32,0000 viewers on BVOD and a total audience of 1.573 million.
#AFL Bulldogs/Giants
- Seven 458k (BVOD 32k) Reach 1.573m
- Metro 320k Reg 138k
- Seven Mel 199k Ade 62k
- 7mate Syd 18k Bri 15k Per 26k
Thursday Night #AFL has an aggregated viewership of 11.991m at an average of 571,000 per match. This is down 9.3% YoY (noting that there were far less Thursday night matches – none between the start of june and the finals in 2024) BVOD audiences average 41k (+100% YoY – BVOD wasnt a thing last season), while Reach averages 1.695m (down 10.4% YoY)
Data: VOZ, Oztam via Mediaspy
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