Day 2 of the World Cup saw a huge audience on SBS for the USA & Paraguay, while the AFL was only on TV in NSW and South Australia.
#FIFAWC26
SBS
USA/PRGY 803k (BVOD 422k) Rch 1.64m [10.30am LIVE]
CAN/BOZ&H 106k (BVOD 27k) Rch 846k [1.30PM RPT]
CAN/BOS&H 257k (BVOD 140k) Rch 629k [4.30AM LIVE]
#AFL
Power/Swans [SA/NSW Only]
Seven 220k (BVOD 20k) Rch 577k
#Swimming Trials – Nine 246k (BVOD 35k) Reach 1.04m
As of June 14, the total average audience for the 2026 World Cup is 2.089m. The average broadcast for this World Cup is 349,000 per game. Average Reach audience is 949,000 while average BVOD audiences are 174,000.
Live audiences average 480,000 per match, with an average of 1.027m and an average BVOD of 251,000.
- 4-4.30am – Average audience 305,000, Average reach 708,000
- 10-11am – Average audience 655,000, Average reach 1.345m
Note our World Cup Ratings tracker is here – 2026 FIFA World Cup TV Ratings Tracker
Data: VOZ
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