
The Adelaide Football Club’s long-standing association with RAA will continue for another five years, with the Club’s official Member Partner extending its support.
The Adelaide Football Club celebrated a historic moment on Feb 8 with construction of the Club’s new training, administration and community headquarters at Thebarton Oval officially kicking off.
The GIANTS are excited to kickstart the new year by announcing a dynamic new partnership with ASX-listed property group, Mirvac. In signing ahead of the upcoming season, Mirvac will proudly take up the sternum position on the GIANTS’ playing jumper, a symbol of commitment to the Western Sydney region.
Hawthorn is pleased to unveil global ride-sharing provider DiDi as its official rideshare partner for the 2025 Toyota AFL Premiership Season. A key feature of this exciting partnership is the introduction of the DiDi Lounge, which will be situated at all Hawthorn home matches in the MCG’s Harrison Room.
Hawthorn has extended its long-standing and successful partnership with the Tasmanian Government for another two years, ensuring the club’s presence remains in the state until at least the end of 2027.
Hawthorn has confirmed it has engaged Colliers to officially put Waverley Park on the market for sale. Waverley Park will officially be on the market from Tuesday 25 February.
THE DEMONS and LEGO Australia are set to have some fun in 2025, with the iconic brand joining as the Official Toy Partner of the Melbourne Football Club. There will be bricks aplenty at kid-friendly events throughout the year, with LEGO Australia’s focus on junior fans at the heart of the partnership.
Two Melbourne-born icons have joined forces, with the Demons and Grill’d Burgers partnering for 2025 and beyond. A fresh deal will see the popular burger brand become a Major Partner of the club, with the Grill’d logo to sit front and centre on the club’s AFL guernsey, taking the neckline position for the upcoming 2025 AFL season. It will also feature on the top back of Melbourne’s AFLW jumper.

The Port Adelaide Football Club is proud to announce a new three-year Principal Partnership with Compnow Underpinned by more than 24 years of providing IT support to AFL clubs nationwide, the partnership will see Compnow lead the IT support services across the club’s operations.
The Sydney Swans have partnered with leading IVF clinic Adora Fertility, in what is the first ever fertility partnership with an AFL club. The two-year partnership will see Adora Fertility become the Official Partner of the club’s AFL and AFLW teams and the club’s Official Pride Partner.
Real estate group Ray White has joined the red and white in a new three-year partnership with a focus on utilising Sydney Swans HQ as a destination for high performance. The three-year partnership will see Ray White become the Official Real Estate Agent of the Sydney Swans, a Premier Partner of the club’s men’s team and Official Partner of Sydney’s women’s team.
The Western Bulldogs have announced a new two-year partnership with Treu Construct. Their branding will also be visible across AFLW media and match-day signage, as well as LED around the grounds.
The Western Bulldogs and Mars Wrigley are pleased to announce a three-year partnership extension, which will see Ballarat’s showpiece AFL, sporting and events venue continue to be known as Mars Stadium until at least the end of 2027.

The Western Bulldogs are pleased to welcome Victorian construction company Kapitol as a Platinum partner of the Club’s AFL team. As part of this evolved partnership, Kapitol’s branding will feature on the upper-back of the AFL team’s playing and training guernseys for at least the next two seasons. The partnership will commence from the 2025 AFL season, which also marks the Club’s 100thyear anniversary in the league.