MOST WATCHED BBL SEASON OF ALL-TIME
MOST WATCHED BBL FINALS SERIES OF ALL-TIME
MOST STREAMED BBL SEASON OF ALL-TIME
The 2025/26 KFC Big Bash League (BBL|15) season was the most watched BBL season of all-time on Kayo SPORTS, and across all Foxtel Group platforms, continuing a record-breaking ‘Summer of Cricket’.
Growth was driven by record streaming audiences, with 1.1 billion minutes of action streamed throughout the season, up 9% year-on-year. The season also achieved the highest average audience ever of any BBL season broadcast on Kayo SPORTS and across Foxtel Group platforms.
The BBL|15 Finals series was the most watched Finals series ever, achieving the #1 Qualifier, Challenger and Knockout Final of all-time.
Additional highlights from BBL|15 include:
- The Brisbane Heat, Perth Scorchers and Sydney Sixers were the most watched BBL teams in the regular season.
- Brisbane Heat’s clash with the Perth Scorchers, which saw the Heat conquer a record-breaking run-chase, was the most-streamed regular season BBL game of all-time.
- The season was the biggest BBL season ever across Kayo SPORTS social media with 128 million impressions, 106 million video views, and 5.2 million engagements.
BBL|15’s record breaking season follows a sustained run of audience highs on Kayo SPORTS, with the 2025/26 Ashes series also setting new records as the most streamed Test series of all time, and the 2025 Supercars Championship achieving the most streamed season of all time.
more at: https://foxtelgroup.com.au/newsroom/biggest-bbl-season-ever-extends-kayo-sports-record-breaking-run
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