2024/25 Australia vs India Test series most watched ever across Foxtel Group

The NRMA Insurance Five Test series between Australia and India for the Border-Gavaskar Trophy was the most watched Test series of all-time across Foxtel Group platforms Foxtel, Kayo Sports, Foxtel Go and Foxtel Now.

The series was up 47% on the 2023/24 ‘Summer of Cricket’ Tests, and up 20% on the last Australia-India Test series in Australia in 2020/21.

The growth was driven by the New Years Test in Sydney which was the most watched individual Test of all-time, as well as record streaming audiences which were up 73% on the 2023/24 ‘Summer of Cricket’ Tests and 121% up on the 2020/21 series vs India.

Across the 2024/25 Test series, more than 1.4 billion minutes were streamed on Kayo Sports, Foxtel Go and Foxtel Now, making it the most streamed of all time.

Other record-breaking highlights from the series include:

  • Most watched individual Test Day ever – Day 3 of the Sydney Test
  • Most streamed Test Day ever – Melbourne Test Day 1
  • Most watched session ever – Sydney Test Day 3 Session 2
  • Most streamed session ever – Sydney Test Day 3 Session 2
  • Four of the Top 5 most watched sessions ever

More at https://foxtelgroup.com.au/newsroom/2024-25-australia-vs-india-test-series-soars-to-new-highs-as-most-watched-across-foxtel-group

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