The 2016 profit of $14,840 after depreciation represents a strong financial performance in a challenging on field year, and while it was down on the previous year’s result of $211,302, it re-affirms the strength of the club’s business model implemented by the current board in 2013.
The achievement of a profit against the backdrop of a disappointing on-field performance is a testament to the club’s loyal membership base – which recorded a year on year increase of 6% – support of Port Adelaide’s highly engaged corporate community and the extremely hard working off-field team, which is amongst the leanest in the AFL.
