April 21, 2015
Melbourne Storm hopes for member boost from new loyalty program
The Financial Review reports that the Melbourne Storm hope a new rewards program will drive membership growth. It is hoped the new loyalty program will attract more members and create a deeper engagement with those that have already signed up. Points earned can be redeemed for a variety of rewards, including attending training sessions, meeting…
Asian Cup expected to deliver $20m surplus
Simon Hill writes that the Asian Cup is expected to deliver a $20 million surplus to the state and federal governments who spent $61 million hosting the event. He hopes that they will spend some of the proceeds on the local game. We had unprecedented government and community support. There is no question that the…
Is soccer in Australia undervalued relative to other sporting codes?
A Report in the Australian asks Is soccer in Australia undervalued relative to other sporting codes? While it acknowledges the greater TV rights and ratings, and likewise the greater attendances, the article seems to suggest that participation at grassroots should be considered a factor when determining the sports popularity. Note: Articles in The Australian can…
Doubt surrounds venue for Melbourne Victory’s semi-final
The FFA has found itself in a spot of bother with neither of its first choice stadiums available for semi finals. The Aleague had originally panned its semi-finals for Friday, May 8 and Sunday, May 10, but both AAMI Park in Melbourne and Allianz Stadium in Sydney are unavailable on the Friday. Docklands has been…
AFL expecting between 12,000 and 13,000 in Wellington
Fairfax reports that the AFL is expecting a crowd of around 12-13,000 for its ANZAC Day clash in Wellington between St Kilda and Carlton. The league is expecting about 2,000 Australians to make the journey over, and a thousand more to make the journey from around New Zealand. Harmon confirmed that the late-purchasing event culture…