Four new partners for North Melbourne
North Melbourne have added four new corporate partners to its stable with Allied Express, Elite Solar, Workwear Group and Munich Brauhous all signing on in some capacity. Source: Sportsbusinessinsider.
April 2015
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UBET to sponsor Melbourne City
Following its announcement to sponsor Port Adelaide, UBET continues to expand it sponsorship portfolio by announcing a sponsorship of Melbourne City as a major partner for 2015-2016.
Port Adelaide’s corporate revenue base now at record $12 million
News Limited reports that Port Adelaide have signed another new sponsor, UBET which will take the corporate revenue stream past 12 million dollars. UBET is the fourth “premier partner” the Power has signed since December. It follows the sponsorship deals sealed with the world’s largest dairy company Parmalat (OAK brand), Australian baking giant Patties Foods…
Rugby league continues to push case in WA
News Limited reports that South Sydney CEO John Lee believes that the NRL can successfully co-exist with the AFL in Perth. “It’s great to see that there is no war between the codes,” Lee said. “We have peace in our time. There won’t be a clash on that Saturday afternoon of the long weekend, and…
St Kilda closer to moving back to Moorabbin
News Limited reports that a $15 million redevelopment of facilities at Moorabin with funding from Kingston Council, the AFL and Victorian Government should see the Saints return to their traditional home. The facility is expected to be used by the St Kilda Football Club and its stand alone reserves, Sandringham Dragons U18s, Southern Netball League…
NRL’s analysts prepare to split up the game for TV sell-off
The Australian reports that the NRL has its own team of analysts who have been determining the value of the game’s assets over the past year. “I think the most important thing is to understand the value of the asset that you’ve got and we do,’’ Smith said. “We’ve done a lot of work over…
Crows expect “perfect” venue for Showdown after lockout from Adelaide Oval
The Advertiser reports that both Adelaide and Port Adelaide are unimpressed with being locked out of the Adelaide Oval due to an Aleague elimination final ahead of the Showdown, despite having an agreement that allows it access for two training sessions as the home side, while Port are offered one under the deal. The Crows…
ACT govt to investigate multi-sport ticket for AFL, NRL and Super Rugby
Fairfax reports that the ACT Government will look at having a one size fits all venues membership ticket for its Canberra venues. Such a membership would include games played by Union, League, AFL and potentially cricket at GIO Stadium and Manuka Oval. The Government is unhappy with crowds this year and would like night matches…
Rugby league sparks $3b in TV rights scrum
The Financial Review writes that Rugby League has kicked off something of a bidding war, having launched its media rights negotiations are year ahead of time, after the AFL began their talks last year. The article says that other sports may find themselves short, and their own negotiations on hold until the major players have…
Canterbury Bulldogs sniffing for new sponsor
Fairfax media reports today that the Bulldogs are on the lookout for a major sponsor to contribute a seven figure sum into the club after parting ways with major sponsor Jaycar. The club says its going in another direction at the end of the season.
State of Origin worth up to $2m per minute
Fairfax media reporting that if sold as a separate property State of Origin could be worth as much as $2 per minute of screen time. Experts believe that Origin could contribute as much as 25% of any rights deal.
Football and the Actual ANZACs
Prior to being sent to the Dardanelles and on to ANZAC Cove, many Australian Units completed training in Egypt, and many a match was played during this time in the heat and sand outside Cairo. An exhibition of the “Australian game” was reported on April 10th in The Australiasian, at the Cairo International Sporting Club…
NRL to begin TV Negotiations early
Fairfax media reports that the NRL will commence tv negotiations early in a bid to head off the AFL and allow for as many bidders as possible. The NRL hopes to get between 1.5-2 billion next time.
Nth Queensland renew Jupiters deal
The North Queensland Cowboys have renewed their sponsorship arrangement with Jupiters Casino in Townsville, extending the deal until the end of 2016. The deal originally began in 2001. Jupiters chief executive Brad Morgan said: “Jupiters has a long history of partnership with the North Queensland Cowboys and recognises their contribution to the region commercially, and…
Wests Tigers sign Rashays Pizza Pasta Grill sponsorship
Wests Tigers have signed with Rashays Pizza Pasta Grill for the 2015 season and will appear on the playing strip. Wests Tigers CEO Grant Mayer welcomed Rashay’s Pizza Pasta Grill on board and said that the Club looked forward to working with Rashay’s in the future “Rashay’s have a presence across Sydney and are particularly…
Bulldogs (AFL) sign Slater & Gordon Sponsorship
Slater and Gordon will be the Western Bulldogs official coaches sponsor. Western Bulldogs Acting CEO Michael Quinn said the Bulldogs was proud to partner with a like-minded organisation in Slater and Gordon. “There are great synergies in this partnership. Both organisations are committed to achieving excellence in our respective fields but also making meaningful contributions to our…
Titans secure three new sponsors
NRL.com is reporting that the Titans have signed three new sponsors. TFH will become the chest plate sponsor of the Titans’ NRL team for 2015, LEDified will feature on the back of the shorts and Gold Training is the new front of jersey sponsor for the Titans’ Holden Cup team. “I believe this is a…
ARU records 6.3m deficit to keep rebels afloat
The Australian is reporting that the Australian Rugby Union has returned a 6.3 million deficit for 2014 including 3.3 million spent keeping the Melbourne Rebels afloat. The Australian also says that participation in WA and Victoria hasnt justified the inclusion of those teams in the Super Rugby sphere. Overall participation numbers have risen to 687,488,…